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WORK
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The Retail Trust is a charity that plays a vital role in supporting the health and wellbeing of people working in retail. BAGGI created a new brand strategy and identity in a bid to broaden the Trust’s appeal and capture the unique, meritocratic spirit of retail.
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Helping Jam reposition their brand and refresh the identity, in order to help the agency grow up and scale, without losing the Jam DNA.
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A new short film which shines a light on retail workers and the vital role the Retail Trust plays in supporting their mental health and wellbeing.
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